Hero Wars Surges to 150 Million Installs, Riding Tomb Raider Collaboration

Nexters' fantasy RPG, Hero Wars, surpasses 150 million lifetime installs, marking a significant milestone for the five-year-old game. Despite intense competition, Hero Wars maintains its position as a top-grossing title and consistently ranks well in various app charts. Its continued success, even with its unconventional advertising, is noteworthy.

From Quirky Ads to Collaborative Success

Hero Wars' unique, sometimes surreal, advertising campaigns have certainly generated buzz, although they may not appeal to everyone. A significant factor contributing to this latest milestone is likely its first major collaboration—an unexpected partnership with Tomb Raider. The association with a well-established franchise like Tomb Raider may have encouraged hesitant players to try Hero Wars, ultimately boosting its download numbers.

Future collaborations seem probable, given the success of this partnership. However, if you're eager to explore other compelling mobile games, check out our list of the best mobile games of 2024 (so far)! Alternatively, explore our list of the year's most anticipated mobile games to find your next gaming adventure.