
Nintendo's surprisingly popular Alarmo alarm clock is finally making its way to retail stores in March 2025. This follows its initial, website-exclusive release which caught many off guard. The unexpected announcement and subsequent success led to purchase restrictions to manage demand. In Japan, the popularity was so high that a lottery system was implemented to allocate the limited stock.
Now, Nintendo confirms unrestricted retail availability in March, though specific dates and participating retailers remain unannounced. Expect to find Alarmo at major retailers like Target, Walmart, and GameStop, given Nintendo's typical distribution channels. For those impatient to wait, Alarmo is currently in stock on Nintendo's website (an NSO account is required for purchase).
While Alarmo has generated considerable buzz, the announcement has received a mixed reception. Many fans expressed disappointment, prioritizing news about the highly anticipated Nintendo Switch 2 and upcoming game releases. Despite numerous leaks, Nintendo remains tight-lipped on details, leaving fans frustrated by the focus on a non-gaming product. Although a fun novelty, Alarmo's appeal pales in comparison to the excitement surrounding a new console and its game lineup.
This release also highlights ongoing supply challenges. In December 2024, Nintendo announced a shift from a lottery system to pre-orders in Japan due to Alarmo's immense popularity. While sufficient stock has seemingly been secured, Japanese pre-orders won't ship until February, and general retail sales have been delayed beyond February, with no confirmed date. Whether this delay stems from supply constraints specific to the Japanese market or a broader global supply management strategy remains unclear.
[See at Official Website]