Get ready, Genshin Impact fans! A delicious collaboration with McDonald's is on the horizon. This exciting partnership was hinted at through a series of cryptic social media posts.
The culinary adventure begins! A playful exchange on Twitter (now X) between McDonald's and the official Genshin Impact account revealed the upcoming collaboration. McDonald's initiated the interaction, prompting fans to participate in a "guess the next quest" challenge. Genshin Impact responded with a playful meme featuring Paimon sporting a McDonald's hat, confirming the exciting news.

HoYoverse further fueled the anticipation with a cryptic post showcasing in-game items whose initials cleverly spelled out "McDonald's." Adding to the intrigue, McDonald's social media profiles were updated with Genshin-themed elements, hinting at a "new quest" launching September 17th.
This partnership isn't a sudden surprise. McDonald's subtly hinted at a potential collaboration over a year ago, referencing Genshin Impact's version 4.0 release.
Genshin Impact's history of successful collaborations is extensive, ranging from video game crossovers (like Horizon: Zero Dawn) to real-world brands (including Cadillac). Even KFC in China previously collaborated, offering exclusive in-game items.
While details remain scarce, the McDonald's collaboration has the potential for global reach, unlike the previous KFC partnership, which was limited to China. The updated McDonald's US Facebook page suggests a broader rollout.
Will we be enjoying Teyvat-inspired menu items alongside our Big Macs? The answer awaits us on September 17th.