Zenless Zone Zero's 1.4 update, featuring the alluring new S-rank heroine Hoshimi Miyabi, has yielded spectacular results. MiHoYo's (HoYoverse) latest banner has not only boosted revenue, but catapulted the game to a new level of success. AppMagic data reveals a staggering 22-fold increase in daily revenue following the update's release.
On December 18th, the game raked in approximately $6.06 million, a dramatic surge from the previous day's $275.9k. The addition of Miyabi, a captivating character from the 'Section 6' faction, proved a major draw for players eager to add her to their roster.
Pre-release reviews highlighted Zenless Zone Zero's potential to become miHoYo's next major hit. The game's compelling action, engaging storyline, and vibrant characters, coupled with the developers' responsiveness to player feedback, all contributed to its success. The engaging inter-mission activities and well-received dialogue further enhanced the overall player experience.
The significant revenue increase clearly demonstrates the impact of the update and the appeal of its new character.